Marketing Agencies & Web Developers

Help for Busy Marketing and Web Teams

Whether you’re a marketing company or a web designer, one of your biggest challenges is copy. Good copy. Copy that makes readers take notice of your client’s offerings — and act.

For marketing firms, content drives marketing initiatives — both digital and print. You need a never-ending supply for your B2B clients. For web designers, content is what holds websites back from going live.

LM Group provides custom copy for marketing agencies and website designers. We take away the hassle of custom content creation and give your organization new value-add services.

For Marketing Agencies

Creating enough content for your clients can be a big challenge for your marketing agency. We produce custom website, email, blog and social media content for a number of marketing companies and their clients located around the globe.

Here are some scenarios where we’ve filled a content writing gap:

• A marketing company has a B2B client wanting to update their web content to capture their unique differentiators, and share how they help solve their customer’s problems.
• An agency may not offer B2B content marketing services and needs to provide blogs and social media management for their clients.
• A client requires content, but the agency’s team has a knowledge base gap. The client’s product or service may be technical, scientific, or subject to regulatory oversight. In-house staff don’t have time to become an authority on the topic.

We offer all of these services, and we already have the knowledge to execute content in a variety of industries and fields. That’s what we do. We specialize in B2B content, including pharma services, life sciences and manufacturing industries.

We can write 500 words explaining peptide segmenting techniques or a new SaaS offering, website & brochure copy for specialized industrial manufacturing equipment, or a blog post on pharmaceutical supply chains. We develop this content based on the customer’s products and solutions, buyer personas, market and — most especially — their intended audience’s wants and needs.

We have worked with clients in a wide range of industries, including:

Contact us to learn how we can help increase your branded service offerings — without increasing your headcount or infrastructure needs.

For Web Designers & Web Developers

As a website designer you hear it all the time: “I’m still working on the copy” or “Can’t you just use the old content?” And of course, the old copy isn’t optimized for search, and it doesn’t fit the new site architecture. Most of the time, it doesn’t deliver the right message for your client’s customers.

So you wait.

We all know that it’s more than likely your client doesn’t understand what web copy should do or how to create it. And they keep spinning their wheels instead of giving you what you need.

We’re happy to white label with you as part of your “team,” or you can present us to your clients as a professional partner. Either way, we’ll talk to your client, learn about their business, and research their customers’ needs — and we’ll create the engaging website content that you need to get the job done.

We take away the frustration of unfinished website projects.